In this follow-up video for GMCVB, released after the widely publicized "We're Breaking Up with Spring Break" campaign that was shortlisted at the Cannes Lions festival, Miami says goodbye to its spring break tourists.

The video describes Miami’s ideal visitor—someone who enjoys adventure, cultural drama, and culinary experiences. It showcases the city's diverse attractions, from outdoor activities to sophisticated dining. The narrative invites viewers to explore Miami's evolved identity, ending with an inclusive message to discover if they could be a perfect match with the city.